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What do you think about this rebrand?Beginning March 27, TELETOON is set to become Cartoon Network, an iconic kids brand known worldwide for delivering the biggest and best in animation. Corus also introduces a new kids television channel in Canada by relaunching the current Cartoon Network channel as Boomerang. Debuting in the Canadian market for the first time, but bringing with it scores of fans worldwide, the Boomerang brand stands for the best in retro content, classic animation series and foundational kids programming.
Modernizing and expanding Corus’ catalogue of genre-defining entertainment across its portfolio, the rebrand to Cartoon Network and the launch of Boomerang, alongside TELETOON+, signals the next chapter in Canadian kids content – families and kids can engage with a variety of programming across linear and streaming platforms, live or on-demand.